LEXINGTON, Ky. − Bena Halecky, an executive with Procter & Gamble in Cincinnati, got the call from Phil Needham on the afternoon of January 8, 2008. Needham was Halecky’s bicycling partner, but he also was her partner in a handful of Thoroughbred broodmares. Now he was calling from the Keeneland January sale, and he hoped Halecky would be interested in a Smart Strike mare he had bought − or, really, bought back from other partners − the previous afternoon.