NYRA hires Finley as director of simulcasting

ELMONT, N.Y. – Scott Finley has been hired by the New York Racing Association as the company’s director of simulcasting, it was announced Saturday.

Finley will start Aug. 1, replacing Liz Bracken, who is leaving NYRA to teach at the University of Arizona’s Racetrack Industry Program.

Finley has an extensive background in business development, marketing, and technology in the Thoroughbred industry and has been an international racing consultant since 2001. Prior to that, Finley was vice president of marketing for Autotote Systems Inc. (now Sportech). Finley also served in various management capacities at Daily Racing Form and The Racing Times.

In his new role, Finley will manage the export of television simulcasts of NYRA racing to more than 1,000 outlets worldwide, as well as the import to Saratoga Race Course, Belmont Park, and Aqueduct Racetrack of racing simulcasts from tracks in the United States, Canada, and abroad.

“We are delighted to have Scott Finley join our management team,” said David O’Rourke, NYRA’s vice president for corporate development. “His technical knowledge and experience will be important elements in overseeing our simulcast sales and imports, which are a critical revenue stream.”

◗ In other NYRA news, Ashley Herriman, the assistant director of communications and media relations, is leaving the company, effective July 23, to pursue other opportunities.