DRF's Burch takes position with NTRA

Jeff Burch, the vice president of advertising for Daily Racing Form, has been hired as senior vice president of the National Thoroughbred Racing Association’s group-purchasing plan, NTRA Advantage. Burch will assume his duties on June 22.

Burch, who has been with Daily Racing Form for 10 years, will oversee a group-purchasing plan at the NTRA that has driven more than $700 million in sales to NTRA members since the program’s launch in 2002, the NTRA said. He will fill a position made vacant when Bryan Pettigrew resigned earlier this year to take a job with Breeders’ Cup as senior vice president of marketing and sponsorship.