10/23/2012 1:53PM

Daily Racing Form to launch DRF Breeding

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Daily Racing Form has announced the launch of DRF Breeding, which will greatly expand its portfolio of editorial content and product offerings to serve Thoroughbred racing’s sales and breeding market. DRF Breeding will debut with coverage of the November breeding stock sales.

Mark Simon, former president and editor-in-chief of Thoroughbred Times, and Dee Dee Douglas, most recently national sales manager of TVG and a former Thoroughbred Times executive who led its digital expansion with the launch of Thoroughbred Times TODAY, will head up DRF’s expanded editorial and business operation. Additional staff, including other former key Thoroughbred Times employees, have been hired by Daily Racing Form to significantly enrich DRF’s coverage of the breeding, equine and sales market and provide new tools to serve owners, breeders, trainers, and industry professionals. DRF’s Glenye Cain Oakford will continue in her role as senior correspondent in breeding and sales.

DRF Breeding will deliver a comprehensive package of editorial coverage and new products to be rolled out over the next few months across digital, print, and mobile platforms. This will include DRF Breeding features and columns, a digital DRF Breeding news alert highlighting the headlines in breeding, sales blogs, a new statistical package containing DRF’s exclusive Beyer Speed Figures, video features showcasing stallion progeny, and a 2013 DRF Stallion Roster.

“Daily Racing Form has evaluated the breeding and sales market for some time, and I believe this is the perfect opportunity to dramatically expand DRF’s breeding offerings, including coverage by the leading authority in the field,” Daily Racing Form CEO John Hartig said.

[MORE: Coming Soon - DRF Breeding | Twitter | Facebook]

The swiftone More than 1 year ago
DRF should hire the BEST breeding analyst in the game-Laurin Stich. There is none better!
Mangmang More than 1 year ago
i think this will be very helpful & good for owners & breeders, etc. some people need more information, as a horse player i try too read about it and learn from it, but it is very easy to get lost in it, breeding, too much to keep up with, i have evan bought a couple of books on it, but it is tough enough too figure horse racing & picking winners !!!
Robin Dawson More than 1 year ago
The Thoroughbred Times should never have been allowed to die, as the NTRA/Jockey Club/Breeders' Cup should have stepped in. But, I guess, this is better than nothing. The trouble is that horse racing in North America is broke, and even the DRF struggles. So the bottom line will remain the same, and all that is going to happen is that the same small, hardcore audience will be served, while everyone else remains indifferent and oblivious.
peter k More than 1 year ago
Very good wonder if john sparkman will be contributing
Mike More than 1 year ago
Great news - lots of good people were left at the TT
Lucky P More than 1 year ago
Mark Simon is a class act. DRF knows how to pick winners
Lucky P More than 1 year ago
Awesome.
kingsailor2 More than 1 year ago
This is great !