11/19/2001 12:00AM

Breeding Tiznow a dual deal

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LEXINGTON, Ky. - The deal that brought reigning Horse of the Year Tiznow to Lexington is an unusual partnership that will split management of the stallion between two area operations, Kenny Troutt and Bill Casner's WinStar Farm and the Taylor family's Taylor Made Farm.

The two farms, who privately purchased an interest in Tiznow* (click here for lifetime PP's), are relatively new stallion operations that are growing aggressively and will get a boost from the colt, a $6 million earner and the only horse to twice win the Breeders' Cup Classic.

Both farms own part of Tiznow, and jointly they will manage the stallion's career at WinStar. Taylor Made will handle the marketing and advertising and WinStar will handle the bookings, contracts, and other day-to-day aspects of the stallion's life. Both WinStar and Taylor Made will participate in mare selection for Tiznow, the 4-year-old Cee's Tizzy-Cee's Song (Seattle Song) colt, whose fee hasn't yet been announced.

"We think this partnership is beneficial for the horse's career most of all," said Taylor Made's Duncan Taylor. "At Taylor Made, we have a good network and a large number of people working in sales and marketing. Those people are talking to a lot of mare owners all the time. Our clients want to produce quality racehorses and ones that are marketable as yearlings, and this horse fits that criteria.

"That's what we bring to the table, the sales and marketing," he said. "WinStar brings a great broodmare band. They will be selling some, because they have a commercial division. But Kenny also is more interested in racing, and Bill does a little of that, too, so they'll be able to place those young horses well. It's good when the people involved in a stallion also control some of those runners during their careers."

The combination of good mares and careful placement of those mares' progeny appeals to Taylor Made because it maximizes a stallion's chance to get early success at the racetrack, a major marketing plus.

The combination also helped Cooper and his partners decide once and for all that they would retire Tiznow rather than race him in 2002, as they originally announced.

"I hadn't made up my mind to retire him when I came to Kentucky, but WinStar felt so right," said Cooper, who raced Tiznow in partnership first with the late breeder Cecilia Straub-Rubens and later with her children, Pamela Ziebarth and Kevin Cochrane. Cooper, Ziebarth, and Cochrane will retain an interest in Tiznow at stud.

"We really wanted to keep Tiznow in America, and we wanted to stay owners of Tiznow, so the formula that WinStar and Taylor Made came up with fit our plans perfectly," Cooper said. "We felt that the plan WinStar and Taylor Made put together will allow him to get the best mares available and give him the best chance of success.

"It's a beautiful farm, and I think Tiznow will thrive there. I stood in his stall, and I just got the feeling of the happiness he would have there. There's a beautiful window at the back of his stall where he can look out over his paddock, and the people who take care of the stallions, you can see the love they have for it."

WinStar Farm, where Tiznow will stand, has operated only since January 2001, when partners Bill Casner and Kenny Troutt purchased the 400-acre former Prestonwood Farm property from Jack, J.R. and Art Preston.

The farm's stallion roster, including Victory Gallop and Kris S., came with the property.

Soon after purchasing the farm, Troutt and Casner became major players at Thoroughbred breeding stock auctions, buying such mares as $2.2 million Tacha, a Mr. Prospector mare out of graded stakes-winner Savannah Dancer (Northern Dancer), and $1.8 million Countess Diana, 1997's juvenile filly champion.

Taylor Made, owned by the family of longtime horseman Joe Taylor, has long been known as a sales agency at Thoroughbred auctions, but the operation has grown to include stallions. The farm stood its first stallion, Unbridled's Song, in 1997, and has since expanded to include Saint Ballado, Storm Creek, Artax, Exploit. and Forestry.

Click here for the Breeders' Cup Classic chart.*


Click here for some photos of Tiznow.


* Past Performances and Chart require Adobe Acrobat Reader.